How To Start A Successful Law Firm (In 90 Days Or Less!)
Launch Faster. Avoid Costly Mistakes. Build It Right From Day One.
This 90 day program gives you something law school never did: a step-by-step system to build a real law firm—not just a job. By the end of the program you'll be able to launch your firm with clarity, avoid expensive mistakes, build systems early, and create a firm that can actually grow.
Program Starts Thurday, August 27th in San Antonio
⚠️ Seats Are Limited: ONLY 24 PARTICIPANTS WILL BE ADMITTED
Schedule a no pressure Discovery Call
to learn more about the program.
How To START A Successful Law Firm (In 90 Days Or Less!)
Launch Faster. Avoid Costly Mistakes. Build It Right From Day One.
Program Starts Thursday, May 29th in Orlando
⚠️ Seats Are Limited: ONLY 12 SEATS LEFT
Schedule a no pressure Discovery Call
to learn more about the program.
Starting a law firm sounds simple…
until it isn’t.
Most attorneys don’t fail because they’re bad lawyers. They fail because no one ever taught them how to build a business.
Lawyers Who Start Their Own Firms Often:
Pick the wrong practice area
Attract the wrong clients
Price incorrectly
Stay stuck doing everything themselves
Burn out before they ever break through
And by the time they realize it… they’ve wasted years, tens of thousands of dollars, and missed opportunities they’ll never get back. This program gives you something law school never did: a step-by-step system to build a real law firm—not just a job.
Over 90 Days, we will walk you through exactly what to do, how to do it, and why it matters - so you can:
Launch with clarity
Avoid expensive mistakes
Build systems early
And create a firm that can actually grow
Here’s a taste of what you’ll discover:
The 7 Main Parts of a successful law firm, and how most lawyers get it all wrong
Goal setting, picking a practice area & brand messaging
How to build policies and procedures that set you up for scale & success
Financial management that gives you the most profitability
How to get the most out of marketing, sales, and referral management.
This is not a course you watch.
This is a guided, step-by-step buildout of your law firm, led personally by RJon Robins—the most experienced law firm business coach in the world.
What The Program Actually Looks Like:
🚀 Kickoff: Live in San Antonio (2 Days)
Thursday August 27th & Friday August 28th
Deep dive into foundation, strategy, and direction
Direct access to RJon
Immediate clarity and momentum
Form a community with those also starting their own law firms
💻 12-Week Live Virtual Program (Led by RJon via Zoom)
Weekly live sessions (not pre-recorded)
Real-time coaching, teaching, and implementation
Step-by-step buildout of your firm
🎓 Graduation + Recap: Live in Fort Lauderdale
End of November
Review, refine, and solidify everything built
Celebrate progress
Prepare for long-term growth
This training is for you if…
You want to start a solo or small firm, and want to do it right from day one.
You’re tired of not knowing where to start.
Want more control over their future and are ready to stop guessing about marketing, staffing and finances.
About Your Facilitator
RJon Robins is CoFounder at How To Manage a Small Law Firm — the largest provider of fractional practice management services and resources for solo and small law firms. HTM helps manage over 600 of the country’s most successful, fastest-growing firms — from startups just finding their footing to firms generating between $250,000 and $10,000,000 in gross revenue and beyond.
There is no one in the world with more hands-on experience helping small law firm owners start, grow, and scale than RJon Robins.
Decades of experience
Worked with thousands of law firm owners
Supported firms generating $500M+ in annual revenue
Leads an organization serving 500+ law firms today
Private consulting with RJon: $10,000–$15,000+
And he is personally leading this entire program.
You are buying decades of experience—compressed into 90 days.
TESTIMONIALS
What others are saying
"I Surpassed All Of My Goals"
"When I first joined the program, I did a list of all my financial goals, and I reviewed that list a few months ago, and every single one of my financial goals I have surpassed everything. Everything on the list: I want to make this much per month; I want to drive this kind of car; I want to have a house that I own, and everything has come true. So my definition of success has been met from my past self, but now I'm redefining what that's going to look for in the future."
-Jennifer Reardon
"You Won't Regret It"
“This guy is a genius at what he does and he has a passion for helping lawyers succeed and then thrive. I had the privilege of participating in the "Start Your Own Law Firm in 90 Days" program. This incredible 12 week experience covered everything you need to open a law firm. This was the best business learning experience I ever had. You have got to talk to this guy. You won't regret it."
-Richard Wohltman, Attorney at Law
"RJon Is The Real Deal"
“RJon is uniquely qualified to truly help lawyers “make it rain.” As a practicing lawyer, he understands the pressures and rewards of a law practice; helping hundreds of lawyers build and maintain ethical and profitable practices. As an entrepreneur, he practices what he preaches. If you are a solo or small firm lawyer seeking to increase your client base, RJon is the real deal!”
- Reid Trautz, Director, Practice Management Advisory Service, District of Columbia Bar
Frequently Asked Questions
What is the time commitment for the Live Stream?
We'll be live daily from April 8th-April 16th. Feel zero pressure to attend every session. You can jump in and out of the Live Stream as your schedule permits.
Week 1:
- Wednesday, April 8th at 3PM EST
- Thursday, April 9th at 3PM EST
Week 2:
- Monday, April 13th at 3PM EST
- Tuesday, April 14th at 3PM EST
- Wednesday, April 15th at 3PM EST
- Thursday, April 16th at 3PM EST
Why are you doing this Live Stream for free?
We've been helping those who are looking to start their own law practices plan, build, and scale their law firms for decades. We are revamping our How To Start A Successful Law Firm (In 90 Days Or Less) Program, and want to invite you to watch us produce the program LIVE.
Do I need clients or business experience to join?
No. Many participants start with zero clients and little business experience. The program shows you exactly how to attract the right clients, set your prices and run a professional firm, even if you’re starting from scratch.
Who is the program for?
It’s ideal for attorneys who want to start their own practice within the next few months, as well as lawyers with a young firm who realize they may have jumped the gun and need a stronger foundation. If you crave independence, better profit and work–life balance, this course was built for you.
How do I get started?
Register for our free live training (the event you’re currently considering). At the end of the session you’ll have an opportunity to apply for the full program.
Want to go off on your own,
but don't know where to start?
The truth is, you CAN start your own successful law practice in 90 days or less...
Even if you have zero clients, zero law practice management experience and little cash. We'll help you avoid costly, embarrassing & professionally damaging, and the mistakes most lawyers make when starting a new law firm!
We invite you to join our 90 Day How To Start A Successful Law Firm Program where we will show you how to create, manage, and scale your own cash positive successful law firm in 90 days.
⚠️ Seats Are Limited: ONLY 24 SEATS LEFT
Copyright 2026 © How to Manage a Small Law Firm - All Rights Reserved, Email us at [email protected]
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